Edinburgh 2019

4-5 June 2019
Registration open. 

The full conference programme is now live for WSMC 2019.

Check out the full programme with over 100 peer reviewed presenations and interactive sessions over two days. There is an amazing array of speakers from over 30 different countries sharing their insights, new theories and posing discussions about creating positive and effective behaviour change programmes.

Join us at this must attend event for social marketers and those passionate about fostering positive behaviour in our communities.


Why Should I Attend?


Take advantage of exclusive pre and post conference training workshops


Hear over 100 peer reviewed presentations, guest speakers, panel sessions and debates from leading behaviour change professionals


WSMC is an international multi-sector event, it’s a hub for sharing ideas and making new connections


Submit an abstract or case study for presentation or pitch your idea for an interactive session and showcase your work at the next WSMC event

The mission of the World Social Marketing Conference is to act as a vehicle to help build a global movement dedicated to capturing, spreading and nurturing good practice in Social Marketing, as well as increase the efficiency and effectiveness of Social Marketing practice at both operational and strategic levels.

We are committed to running the World conference at locations around the world every two years to in order to build a truly global community of Social Marketers. At our last conference representatives from over 35 countries came together to exchange ideas and good practice.

Social Marketing is a set of evidence and experience based concepts techniques and principles that provide a systematic approach to understanding behaviour and developing social interventions that work. It is a fusion of science, experience and practical ‘know how’.

New ideas and evidence will be presented by global thought leaders and practitioners. The event will bring together practitioners, academics, policy makers, researchers and industry to explore and enrich Social Marketing practice around the world.

WSMC in numbers


Guest speakers


Locations Worldwide


Peer reviewed presentations


Delegates engaged

Event Sponsors 

Event Supporters

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